top of page
Jaguar Land Rover Ice Academy
Situated at the edge of the Swedish Arctic Circle, the Jaguar Land Rover Ice Academy offers you the chance to drive an assortment of high-performance JLR vehicles around specially built tracks on a frozen lake.
To promote this once in a lifetime experience, we created a full 360° campaign including an interactive booking site for each brand. Promotional films tailored for each site as well as social media, print ads, brochures, eDMs, menu designs, clothing and even a limited edition coffee table book.
Online film used to promote this incredible Experience.
A selection of the stunning photography which was used across the various platforms.
Some of the eDMs that were sent out to Ice Academy guests.
1/26
Printed brochure also available as a digital download promoting the Experience.
bottom of page